SWA #19

1. he tells us that there are a 3 set parameters that defines a sport.
it must use a large motor skill
it must have an objective scoring system
it must use nothing more complicated than a simple machine, such as a baseball bat or a vault pole.
2. It would be important to have a set guidline for the naming an activity a sport. It should have a list of criteria and it wil have to meet a sertain percent of the total criteria to be considered and deemed a sport.
baseball is a widely known sport because it involves two teams battling for the victory, it involves skill and endurance. but at the same time when people look at chess they dont exactly see a sport but when you think about it chess is two people challenging one another for the win and it involves strategy and like all soprts it involves practice.

SWA #18

I decided to lok us a few different things.
Issue of hunting illegally in SC
The issue of the global debt
issue of the constant tax raise in our state and nation wide.

I found it easier to research the issue on illegal hunting mainly because i was more interested in the topic. recently we had a poacher on our land and he was caught by the game warden. i feel that it is an issue not nonly state wide but also nation wide. where ever there is animals to hunt there will always be someone trying to bend the rules and get a better chance at taking an animal.

Visual Argument

Outline for paper 2

Working Title: Time Travels

Intro/Thesis: Today we live in a visual dominated culture. Advertisements utilize techniques involved with visual communication. When comparing two printed advertisements it is important to understand the way the images work on their own and team up with written text to create an argument intended to influence a specific audience. In comparing these two advertisements the realization of how and what ways watches are being directed towards is fascinating. As for who the intended audience, these watches are directed differently one to the older sophisticated man and one to the younger sportier person but at the same time advertising the same item.

Outline:

I.                    The audiences that the advertisement pieces are aiming towards.

a.       The first piece of advertisement is being portrayed to the older and more successful audience.

b.      In the second advertisement it is communicating its message to the younger and more athletic type of audience. It is also being directed to the more rugged audience.

II.                  The type of fonts and the color choice in the text on the advertisement.

a.       The first advertisement the font type and color is a clean and strong sounding. The color of the text is white and stands out against the background.

b.      The second advertisement has a cool and new look to it the font is a very legible text and stands out mainly because it is electric blue against a black background.

III.                The slogan of the advertisements both display what and who the items are being portrayed towards.

a.       The first piece gives the slogan “THE GREAT ONE” to me this slogan is very strong and gives its statement very well. It tells you who the intended audience is, the higher end audience.

b.      The second piece’s slogan is “DESIGNED TO TEST LIMITS” stating that these items can withstand anything. It’s durable and reliable and you can put your trust in this item.

IV.                How the logos send a message to their intended audience.

a.       The first advertisement piece’s logo ties in extremely well with the background. In the logo it has the symbolism having plane wings and an anchor along with a B for Breitling.

b.      The second advertisement is just a plan and simple look it does not have anything that sticks out

V.                  The Background of the items and how it correlates to the audience.

a.       In the first item the background is a plane and on a lake with trees and a clean, wealthy, educated, distinguished but yet rugged looking man.

b.      The second item has a male athlete playing soccer in the background and he look as if he is moving so fast the his image is being distorted through time. It is sporting a young athletic and determined sports enthusiast.

Rhetorical Analysis 2

In mt analysis of two articles i chose to talk about watches that are being portrayed to different types of people one being from a sports illustrated magazine and the other being from a car and driver magazine.The first ad is showing a sport type watch its sleek and has a guy kicking a soccor ball in the background and is being appealed to a younger audience. The second watch comes from the car and driver magazine and it appeals to an older and wealthier audience the man wearing the watch looks as if he has money he is dressed nicely and has his own airplane.

AD 1
Sports Illustrated
Younger and sporty audience
Durable sporty watch
The target consumer has the values of being an athletic person and wants to have a durable and strong watch because this type of watch meets the requirements of an athletic person. The watch can provide the costumer  with a piece of mind that he has a durable watch. This watch can make the person feel as if they have the newest watch on the market.

AD2
Car and Driver
older and richer audience
Very nice high end watch
the target consumer has the have the values of wanting to look nice and have high quality things.the consumer should buy this because this watch meets the expectations of a buy in the same market as the Rolex. It will provide the knowledge that its is an expensive but elegant lasting watch. this watch has the ability to make its owner feel that he is wearing a piece of art on his wrist and it was made for him.

Advertisements

1.  Teen Vouge
Teens and Beach Going People
Roxy Swimwear
The target consumer has the values of being able to go to the beach lake or a pool some form of water.
The target consumer wants to look good in front of people by wearing this product.
Roxy Swimwear meets the requirements of the consumer because they always have new designs and new products out with what is in at the time.
Roxy swimwear can provide the consumer with the piece of mind that they look good when they are in front of people.
Roxy Swimwear has the ability to make the consumer feel more confident in themselves.


2.   Teen Vouge
All groups of people
Herbal Essence (Hair Shampoo)
Herbal Essence has the values of what a consumer is looking for in shampoo
Herbal Essence gives its target consumer they softer, shinier, and beautiful hair they desire
Herbal Essence meets the requirements of the consumer with its reputation and its ability do stand behind its description
Herbal Essence can provide its consumer with softer, shinier, and rehydrate hair.
Herbal Essence has the ability to make the consumer be happy about how their hair feels: clean, smell, touch


3.   Us People
People who like M&M's
M&M's peanut
M&M's has the value and  reputation of being delicious
It gives its consumer the taste of chocolate and the taste of peanuts
It meets its consumers demands by being a delicious and inexpensive candy
It can provide the consumer with candy and a quick snack
It has the ability to make the consumer want to come back for more candy


4.   Us People
Your everyday gum chewer
5 Gum
Five Gum has the value of being delicious and long lasting flavor packed gum
Five Gum gives its consumers the ability to get flavor in their mouth with out having to suck on a piece of hard candy that is loaded with sugar.
Five Gum meets its customers demands by being long lasting and flavor packed
Five gum can provide its customers with something to go instead of sitting there
Five Gum has the ability to make its customers want to continue chewing Five Gum

Post Secret Card

• What was the secret? Did you convey it explicitly or implicitly? 

That Mark McGwire took steroids. I conveyed it explicitly.

• What kinds of visual elements did you chose to include? What is their purpose? 

A picture of Mark in court and a cartoon picture of him with a small kid. 

Mark stating that he never took steroids and the cartoon picture shows how he is massive and had to of taken steroids.

• How did you manipulate the text (fonts, colors, size, positioning on the card)? Why?

I made the color vibrant and the text a little bold and a little larger than normal.

I did it just to make the words stand out.

• How did you want to portray the persona you assumed?  

That he did indeed take steroids.

• How did you want to the viewer to feel about the secret?  

I wanted the viewer to notice that it was a funny but serious because later he did in fact take steroids.